For our latest industry interview, we spoke with Panayiotis Christodoulou, Head of Business Development, at StarTrader. He shared his thoughts on the low latency challenges forex brokers face and what StarTrader is doing to deliver a great online trading service.
Low Latency Trading With StarTrader
Tell us about StarTrader, why do clients choose you as their forex broker?
STARTRADER is one of the fastest growing brokers. We pride ourselves at offering excellent customer service that has won us the clients’ satisfaction and trust. The number of our clients have been massively increasing mainly because we offer them transparent trading environment, segregated clients account to ensure their funds are only used for trading purposes, easy to use platforms and helpful educational materials that include articles, webinars and daily market analysis. Our top priority is to make their journey in the trading world seamless and rewarding.
What are your main priorities when it comes to offering a great online trading experience?
As far as online trading is concerned, our main goal is to make the experience better for our users. To achieve that, we offer a variety of platforms like MT4, MT5, WebTrade, and CopyTrade and more. This way, each trader can choose the one that corresponds with their needs and requirements. Both expert and beginner traders can find platforms that suit them. Even if traders prefers to trade without the hassle of downloading any software, they can use the WebTrade platform directly from his browser. Moreover, we offer our clients great educational resources that help make their trading journey easier. From webinars to videos, educational articles and daily market analysis, traders can find great references to make informed decisions.
As we mentioned before, all our platforms are not complicated and easy to use. To support the clients even further, we provide instructions on how to use each one and we are ready to answer their questions any time of the day.
How important do you think low latency trading is to your clients?
I think it is of great importance. Getting the order executed fast can make all the difference in one trade. Therefore, we offer ultra-fast execution for orders. As trusted broker; we need to have efficient and dependable communication connectivity to exchanges. This guarantees that traders have access to the transactional information they require to make a timely decision. Because any delay can change the value of the market information shared, clients need to get real time analysis and updates.
In your opinion, what are the main challenges that brokers face when trying to reduce latency?
It is hard to keep up to date with all the changes going on the market. Financial market prices keep fluctuating, and all that happens in just milliseconds. You need to be equipped with deep technical expertise to ensure that your clients are not facing problems related to latency. You need to build an ultra-low-latency, high-performance, and durable network infrastructure to fulfil your business needs, and to keep expanding globally.
What changes do you think we will see in the retail forex industry in 2023?
I see a few things unfolding, one of which we are having a much younger audience joining in on online trading. In addition it’s a matter of more automations, traders are year on year moving to automated trading rather than manual trading, copy trading, and portfolio management.
How is StarTrader preparing for these changes and how will you build on your current success?
StarTrader is looking into keeping up the great trading conditions and standards we are already providing to our clients while developing and initiating partnerships with tech providers such as MT proxy where we together can continue providing a second to none trading experience for our customers in a healthy trading environment with major importance in the safety of our customers investments. We continue to take on the feedback we receive constantly from our clients and partners and strive to meet their requirements.
About StarTrader
STARTRADER is the one of the world’s fastest growing brokers with over 15+ years of experience. They offer CFDs trading services on more than 170 instruments across six asset classes. STARTRADER is recognized for the extraordinary levels of security of funds, account segregation and the extremely high paid capital which gives the clients confident and efficient trading experience. Additionally, STARTRADER is known for the customer centric approach that makes sure the clients have all they need for their trading journey; that includes a transparent trading environment with Ultra-fast execution.
About MT Proxy
MT Proxy provides custom-built proxy server networks. These networks enable brokers to boost connectivity, reduce excess latency, and offer a better, faster online trading experience to clients worldwide. They also enable brokers to better protect their businesses against DDoS attacks.